Grow Your Career
Creating opportunities in the mental health and wellness workforce
Grow Your Career was a campaign spearheaded by Te Pou, a national workforce center for mental health, addiction and disability in New Zealand.
Te Pou wanted to promote their website as a great place for professional development tools for leaders, nurses, and other health care clinicians. The communications and design team worked together to come up with the Grow Your Career concept, with an envelope of wildflower seeds to be given out at the local job fairs. Because a large number of New Zealanders live in rural areas and are keen gardeners, it was a fitting concept for this workforce. I rounded out the campaign with a short animation that could be used on social media channels and the Te Pou website.
My role
Design
Marketing materials
Motion graphics
Software used
Adobe Illustrator
Adobe After Effects
Promo animation
I rounded out the campaign with a short animation that could be used on social media channels and the Te Pou website.
Promo animation
I rounded out the campaign with a short animation that could be used on social media channels and the Te Pou website.